Wizards of the Coast/The Game Keeper Stores Freddi Scott and Stephan Brissaud November 2001 USA

Congratulations! Apples to Apples has been chosen to be included in our 3rd Annual Top Ten Games List. Wizards of the Coast and the Game Keeper stores are the largest chain of specialty game stores in the United States. When it comes to knowing games, we are the authority on which products are hot in the market. The Top Ten list is chosen by our buyers and managers, and reflects the top picks this season. We look for fun, new, exciting game titles and classic genres that will fit a variety of recipients on anyone's holiday gift list.

As a Top Ten Game, Apples to Apples will be prominently featured in our stores during the fourth quarter. Acknowledgment of Apples to Apples as a Top Ten game will be placed on in-store signage, front window display, preferred placement in our stores, coverage on our website and featured in our monthly consumer publication - Now Playing - as a best purchase for this holiday season. To promote your game as our Top Ten Choice, we also will feature it in our nationwide PR and Media campaign, as well as radio advertising in seven major markets.

This year, we are lending our hand in the effort to raise money for those most affected by the events of September 11th, 2001 in the form of a Top Ten Game fund drive. For each copy of a Top Ten Game that is purchased in our stores during the months or November and December, $1 will be donated to the September 11th Children's Fund. This fund provides on-going emotional and tutoring support, as well as grief counseling for the children of the victims in New York, Washington, D.C., and Pennsylvania.

We look forward to demoing your award winning game this holiday season to shoppers across the country.

Freddi Scott
Director of Marketing - Retail Division

Stephan Brissaud
Buyer Specialty Games - Retail Division

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